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Master of Media and Communication
Duration
18 - 24 months
10 subjects
Classes commence
September (Autumn) |
January (Winter) |
April (Spring) |
Fees*
AED 9,415.35 / USD 2,565 per subject
*VAT 5% inclusive
Get Ready for Any Media Career with Hands-On Skills
Communication is the cornerstone of all industries. With the emergence of new media tools, societies are transforming, and businesses worldwide are adapting to unique communication demands. The University of Wollongong in Dubai’s Master’s in Media and Communication degree is designed with a professional orientation, and empowers you to navigate this dynamic landscape.
This program is tailored for those who aspire to become media and communication experts. You will learn to implement effective campaigns and create compelling messages. The program offers a blend of theoretical knowledge and practical skills, preparing you to excel in the media industry, both in the UAE and globally.
You will refine essential digital and professional skills, including audience research and audio-visual content production. This hands-on approach will enable you to execute and evaluate digital communication campaigns effectively. The program also provides critical skills in qualitative and quantitative research methods, allowing you to conduct descriptive statistical analyses of your communications.
We welcome students with varying levels of experience. Whether you’re new to using cameras and microphones or an experienced hand, our degree structure ensures you gain practical experience through realistic in-class scenarios and projects.
Additionally, the program offers an invaluable opportunity to intern with a media or communications organization. This firsthand experience provides insights into the industry’s inner workings, preparing you for any media career. Get ready to transform your passion into a profession with our comprehensive program.
What's the demand for media and communication graduates?
Today, there's a lot of information out there that people from all around the world can easily access. This makes companies more at risk of false or misleading information about their brand. Therefore, good communication and how a company deals with the media are very important for managing a business.
According to the Bureau of Labor Statistics (BLS), graduates with a Master of Media and Communication degree have a promising future ahead. The BLS projects a robust growth rate of 14% in this sector from 2020 to 2030. This growth is not confined to a single role but spans various professions within the industry. For instance, employment opportunities for news analysts, reporters, and journalists are expected to rise by 6% from 2020 to 2030.
The BLS also forecasts an above-average growth rate for several other roles in the field of media and communication. Writers and authors can anticipate a significant growth of 9%, while public relations specialists and technical writers can expect growth rates of 11% and 12%, respectively. Furthermore, positions in advertising, promotions, and marketing management are predicted to see a steady growth of 10% between 2021 and 2031.
Students applying for a master's degree must have completed a bachelor's degree (or equivalent) at an accredited institution of higher education and have achieved the minimum grades outlined below:
Country | Direct Admission | Probationary Entry* GPA 2.5-2.99 or equivalent |
Conditional Entry** GPA 2.0-2.49 or equivalent |
---|---|---|---|
Australia | 65% | 57% | 50% |
Brazil | 7/10 | 6/10 | 5/10 |
China | 75% | 63% | 50% |
Colombia | 3.5/5 | 3.25/5 | 3/5 |
Egypt | 65% (Good) | 57% | 50% (Pass) |
India | 50% | 45% | 40% |
10 Point System: 7.0/10.0 | 10 Point System: 6.0/10.0 | 10 Point System: 5.0/10.0 | |
4 Point System: 3.0/4.0 | 4 Point System: 2.5/4.0 | 4 Point System: 2.0/4.0 | |
Iran | 14 | 13 | 12 |
Japan | 70/100 or 4/5 | 65/100 or 3.5/5 | 60/100 or 3/5 |
Jordan | 70% | 60% | 50% |
Kenya | 50% | 45% | 40% |
Lebanon | 11 | 10.5 | 10 |
Mexico | 8/10 | 7/10 | 6/10 |
Nepal | 50% | 45% | 40% |
Nigeria | 50% | 45% | 40% |
Pakistan | 50% | 45% | 40% |
Russia | Average of 4 | Average of 3.5 | Average of 3 |
South Korea | 80/100 | 75/100 | 70/100 |
UAE | 3 | 2.5 | 2 |
UK | 2nd Class Honours with lower division (or min 50%) | 45% | Pass (or min 40%) |
USA | 3 | 2.5 | 2 |
* Applicants with a bachelor’s degree in the relevant field of study, or its equivalent, with an overall GPA between 2.5 and 2.99 (on a 4.0 scale) may be conditionally admitted to a master’s program, only if they meet the necessary English language requirement. Such students must take a maximum of 18cp of subjects studied for the master’s degree during the period of conditional admission and must achieve an overall WAM of 55 in their first 3 subjects at the University. Students who fail to achieve this standard may have their enrolment discontinued.
** Applicants with a bachelor’s degree in the relevant field of study, or its equivalent, with an overall GPA between 2.0 and 2.49 (on a 4.0 scale) may be conditionally admitted to a master’s degree, only if they meet the necessary English language requirement and they will be required to complete a maximum of 18cp remedial non-credit bearing subjects prior to enrolment in their chosen master’s degree. Students must achieve a minimum WAM of 55 in these subjects in order to progress to the master’s degree or may have their enrolment discontinued.
Note:
[1] Unless otherwise stated, the entry requirements above are based on Section I institutions. Further details on alternate entry requirements can be obtained by contacting the Admissions department.
English Language Test | Entry Score |
---|---|
IELTS Academic |
Overall score of 6.0 with 6.0 in Reading and Writing and 5.0 in Listening and Speaking |
TOEFL Internet based |
79 with not less than 20 in Writing, 18 in Reading, 17 in Listening, 16 in Speaking |
TOEFL Computer based |
213 with a 4.0 TWE/Essay Writing |
TOEFL* International paper based |
550 with a 4.0 TWE/Essay Writing |
EmSAT Achieve English |
1400 |
Note: Students who have achieved an overall Academic IELTS score of 6, but with a minimum of 5 in reading and writing for their relevant program, may opt to take Academic Writing as an additional subject during their first semester at an additional fee of AED 1,050/USD 286. A 50% pass rate is required to clear the post enrolment condition. Alternatively, the student may opt to retake the IELTS test.
* Students admitted under this criterion must complete the test at AMIDEAST.
If you are seeking credit for prior learning, you will need to submit an official academic transcripts showing all courses studied and the grades obtained, syllabus details (including information on course content) for the courses you have successfully completed and an explanation of the grading system. Your eligibility for Credit for Prior Learning will be decided in consultation with UOWD's Faculty Offices prior to the beginning of the program.
To make an application for your chosen program, complete the online application form and submit it along with all your supporting documentation (see below) prior to the application deadline.
Late applications may be accepted subject to the availability of places but applicants are encouraged to apply as early as possible.
The following records are required to process your application. Please ensure that all these documents accompany your UOWD application for admission form submittal:
- The original transcripts of your bachelor’s degree results
- A Certificate of Completion
(If the above documents are not in English, a certified English translation is required)
- Proof of your english language proficiency
(Note: Results from IELTS & TOEFL tests must be sent to the University directly from the IELTS or TOEFL testing centres quoting the UOWD institution code IELTS: AE109 / TOEFL: 7907)
- Your current resume or CV
- A copy of your UAE ID card (if applying from within the UAE)
- A copy of your passport (and Residence Visa, if resident in the UAE).
Additionally, if you are seeking advance standing in your chosen program:
- Certified copies of official academic transcripts showing all courses studied and grades obtained, syllabus details (including information on course content) of the courses you successfully completed and an explanation of the grading system.
Applications are required to obtain attestation / equivalency of their bachelor’s degree from the UAE Ministry of Education. The attestation / equivalency process is dependent upon whether you completed your bachelor’s degree within the UAE or outside the UAE.
If the bachelor’s degree was completed outside UAE, you must have your bachelor’s degree and transcripts/mark sheets certified by:
- The issuing University and/or recognised authority for tertiary education in the host country in which you completed your education
- The Ministry of Foreign Affairs in the host country
- The UAE Embassy in that host country OR the Embassy of the host country in UAE must attest the authenticity of the documents and attestations.
Additionally, the UAE Ministry of Education must issue an Equivalency Certificate. Applicants must have a valid UAE residency visa when applying for an Equivalency Certificate. In special cases where complying with conditions (2) and (3) are not feasible, the certificates may be verified against originals by Embassies in the UAE and the UAE Ministry of Foreign Affairs.
If you are unable to secure the Equivalency Certificate(s) as outlined above will be asked to sign a “Consent to Provide Documents” form agreeing to secure the equivalency. You will be permitted to commence your studies at UOWD, but will be given a maximum of one semester to obtain the equivalency certificate(s). UOWD reserves the right to take appropriate action against any applicant who cannot secure the appropriate documentation in this time, which may result in the termination of the student’s enrolment at UOWD.
For more information or assistance on attesting documents from outside UAE, click here.
Program Structure
To qualify for the Master of Media and Communication, a candidate shall accrue an aggregate of at least 60 credit points comprising of 30 CP of MMC core subjects, 18 CP of elective subjects and a 12 CP (2-trimester) capstone.
Students from a three year bachelor's degree or a four year program without a research component will be required to take additional two subjects decided in consultation with the faculty.
Core Subjects
Research Project or Thesis
Electives
Choose any 3 subjects from the list provided below:
Program Outcomes
Our Master's in Media and Communication program is tailor-made for professional communication roles. Upon completing this course, you'll acquire the knowledge and skills needed to embark on a successful career in media and communications, not only in Dubai but also on a global scale. You'll be well-prepared to work in diverse settings, whether it's within public or private organizations, or even as an independent freelancer.
As a graduate of our program, you'll have the flexibility to explore a wide array of opportunities across various sectors. These may include advertising, marketing, public relations, broadcasting, print media, social media, non-governmental organizations (NGOs), intergovernmental organizations, and the arts and heritage sector. Some specific roles you can pursue include:
- Journalist, Reporter, Editor, News Presenter
- Market Researcher
- Social Media Executive/Manager
- Press Relations Officer
- Digital Media Officers
- Digital Marketing Professional
- Media Planners
- Film Scriptwriter/Director
- Spokesperson
- Graphic Designers
Moreover, you'll be well-equipped to excel in similar roles that demand a blend of analytical, creative, and communication skills. Our program also lays a strong foundation for those interested in pursuing a Ph.D., opening doors to research careers in institutions such as universities and other public or private organizations.
Accreditation and Recognition
All degrees at the University of Wollongong in Dubai are accredited by the Commission for Academic Accreditation (CAA) of the UAE Ministry of Education and are licensed by the Knowledge and Human Development Authority (KHDA). In addition, the degree is quality assured by UOW, which is registered with the Tertiary Education Quality and Standards Agency (TEQSA), the national regulator of the higher education sector in Australia.
Students will be issued a UOW Australia degree upon graduation.
Dr Michael L Mallory
Assistant Professor
Program Director (Undergraduate & Postgraduate Media)
Dr Michael L. Mallory is the Program Director for Media & Communication at the University of Wollongong in Dubai (UOWD). He teaches a wide range of courses in the Bachelor of Communication and Media (BCM) and Master of Media and Communication (MMC) degrees
Read MoreFaculty
Open Day
Attend our next Open Day on Saturday, 7 December 2024.
Join our experts to learn more about our degrees and how you can enrol at UOWD in our
Winter intake which starts on 6 January 2025.